Internet Marketing Company for Madison and Mount Horeb, Wisconsin
Call: 608.523.4255 or 866.531.1686
Madison & Mt. Horeb, Wisconsin
Bookmark and Share
  • Home
  • About Us
    • WSI eMarketplace
    • About WSI Corporate
    • Advanced Certification
  • Our Services
    • Free Webscan Report
    • Web Design
    • Conversion Architecture
    • Landing Pages
    • Search Engine Marketing
      • Organic Search Marketing
      • Paid Search Marketing (Pay Per Click)
    • Social Media Marketing
      • Why "Like" Our Facebook Page?
    • Targeted Lead Marketing
    • Mobile Marketing
      • Mobile Websites
      • Mobile Marketing Case Studies
      • Mobile Marketing Use Cases
    • Online Videos
    • Online Customer Reviews
    • Hosting Services
  • Our Portfolio
    • Case Studies
    • Testimonials
    • Customer Reviews
  • Our Blog
  • Our Approach
    • Affordable Solutions
    • Build Traffic
    • Convert Visitors to Customers
    • WSI Lifecycle
  • Contact Us
Sign Up for Newsletter

Captcha Image

More Information

WSI Free Consultation
Captcha Image

More Information

Our Blog

Our blog will attempt to educate visitors and clients on trends within the Internet Marketing environment, including Search Engine Marketing (Search Engine Optimization and Paid Search or PPC), Conversion Architecture, Social Media Marketing, Email Marketing, and ancillary services such as online video production and online customer reviews.

4 Things That Make a Mobile Website For Business Great(er)

Tom Holzkopf - Monday, October 10, 2011

As we wrote recently, the sheer numbers of smart phones being sold – and subsequently, the numbers of people accessing the Internet through them – practically scream for business owners to launch mobile versions of their websites. But at the same time, it isn't enough to simply have a mobile version of your site online; to really profit, you need to conform to the medium.

To help you understand why and how, here are four things that we have noticed in truly great mobile business websites:

They load quickly and consistently. It shouldn't matter whether your customer has an iPhone or a Droid. Either way, they want your mobile business site to load quickly and cleanly, and without putting a huge dent in their data plan.

They have lots of easy to access calls to action. On a mobile business website, don't ask people to download a lengthy white paper or read dozens of product details. Instead, give them the choice to do things like "add to cart”, "click to call us now”, “download coupon”, “subscribe for discounts”, or “scan QR code” (more on this in our next blog post!). These are much easier to manage on a smart phone, and make more sense for customers using one.

They allow users to click through to everything. Speaking of which, the more of these actions that are available through a single click or tap of the screen, the more of them your customers will take advantage of. So, if you really want to boost the profitability of your mobile business website, then make it very easy for users to do what you're asking.

They are reduced to what's necessary. In the vast majority of cases, a mobile business website can easily be squeezed into four or five brief pages. Again, it's important to remember that your mobile customers have a limited amount of time and bandwidth at their disposal, so make sure you aren't asking them to waste either one.

Owners of all size businesses should have a mobile marketing plan that takes advantage of the tremendous opportunities available in the mobile technology environment. If you would like to sit down and discuss these opportunities, you should contact WSI since we have been helping small and medium size businesses grow through professionally developed mobile and online strategies for many years. If you're in the Madison Wisconsin area, give us a call today at (608) 523-4255 and let's discuss these opportunities right away!
Best Regards,

Advanced Internet Marketing Certification


Thomas J. Holzkopf
Certified Internet & Digital Marketing Consultant
Tom@WSIPrositebuilder.com
www.WSIPrositebuilder.com
Office: 608-523-4255

Comments (0) | Trackbacks (0) | Permalink
Comments
Post has no comments.
Post a Comment




Captcha Image

Trackback Link
http://www.wsiprositebuilder.com/BlogRetrieve.aspx?BlogID=3289&PostID=208651&A=Trackback
Trackbacks
Post has no trackbacks.

Previous Next

Recent Posts

  • Google Penguin - How Does It Affect Your Online Marketing Activities?
  • SEO Guarantees - If It Looks Too Good To Be True, It Probably Is! Take a look at these articles:
  • Selecting Your Search Engine Advertising Partner - One That Can Answer YES to All Of These Questions:
  • Here is a beginner’s look at Pinterest possibilities for your business!
  • Are You Using Online Reviews to Win More Customers?
  • Why Search Engine Marketing Brings You Better Customers Than Traditional Marketing Tactics
  • What Can High-Quality Search Engine Optimization do for Your Company?
  • Quick Response (QR) Codes - Bring Your Online Business Everywhere With QR Marketing
  • 4 Things That Make a Mobile Website For Business Great(er)
  • Mobile Business Websites - Different Marketing Tactics Than A Primary Website

Tags

internet marketing, search engine optimization, seo, search engine marketing, sem, paid search, pay per click customer reviews, ratings, online, negative reviews quick response bar codes mobile marketing quick response barcodes website conversion Online Brand Reputation Management qr barcodes quick response codes landing pages paid search marketing local search results, google places, google maps, place search display advertising display ads qr bar codes internet marketing strategy, digital marketing strategy, marketing planning advanced internet marketing certification, internet marketing consultants, madison, wisconsin mobile websites mobile advertising online advertising social media marketing, digital assets, social media optimization, social media networks, lead generation, online collaboration qr codes ppc social media profiles, blogs pay per click
  • advanced internet marketing certification, internet marketing consultants, madison, wisconsin (18)
  • customer reviews, ratings, online, negative reviews (7)
  • display ads (2)
  • display advertising (2)
  • internet marketing strategy, digital marketing strategy, marketing planning (6)
  • internet marketing, search engine optimization, seo, search engine marketing, sem, paid search, pay per click (22)
  • landing pages (3)
  • local search results, google places, google maps, place search (5)
  • mobile advertising (3)
  • mobile marketing (3)
  • mobile websites (3)
  • online advertising (5)
  • Online Brand Reputation Management (8)
  • paid search marketing (10)
  • pay per click (10)
  • ppc (10)
  • qr bar codes (1)
  • qr barcodes (1)
  • qr codes (1)
  • quick response bar codes (1)
  • quick response barcodes (1)
  • quick response codes (1)
  • social media marketing, digital assets, social media optimization, social media networks, lead generation, online collaboration (13)
  • social media profiles, blogs (7)
  • website conversion (5)

Archive

  • May 2012 (1)
  • February 2012 (2)
  • January 2012 (1)
  • November 2011 (1)
  • October 2011 (5)
  • September 2011 (4)
  • August 2011 (2)
  • July 2011 (1)
  • June 2011 (3)


Home I About Us I Our Services I Our Portfolio I Our Blog I Contact Us I Site Map
Copyright © 2010 Research and Management. Built and Powered by WSI.
  We are an independently owned and operated WSI franchised business.
Privacy Statement

 Find WSI of Madison and Mount Horeb on Facebook        Internet Marketing certification