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Case Studies

We have collected a few real-world examples of how our Internet Marketing Systems have helped our clients achieve greater success by reaching more customers and increasing sales.

Proven Internet Business Strategies

Helwig Auto Clinic LLC
Mount Horeb, WI.
www.HelwigAuto.com

Business Objective: Helwig Auto Clinic had a small 5-page brochure-type website that was never quite finished. The site could not be maintained by the business owner, had very few visitors and it was not adding anything to the profitability of their company. Their objective was to have an internet presence that added profits to their bottom line. Besides being visible for local vehicle repair services, they also wanted to add a focus on their hybrid vehicle repair capabilities.

Our Solution: An Internet Marketing System including a completely redesigned website with an integrated Content Management System. We built an affordable new website with search engine friendly technology. Then we built in fundamental search engine optimization (SEO), website analytics, and conversion tools. We delivered immediate traffic to the site with a Google Adwords paid search advertising campaign.

Results: The website is consistently ranked on the first page of Google's search engines for terms highly relevant to their business. Their Internet Marketing program has added to their profitability and overall business growth. The owner continues to shift marketing budget dollars toward his internet marketing strategy due to past successes, and continues to engage those services with WSI Superior Web Solutions of Mount Horeb, Wisconsin.

Try these search terms in Google: hybrid vehicle repair, hybrid automobile repair, hybrid suv repair, hybrid truck repair, (auto, suv, truck) repair mount horeb

Cress Funeral Services
Madison, WI. + Other Locations
www.CressFuneralService.com

Business Objective: Cress Funeral Services has 8 locations in Dane County Wisconsin. They had a website design that they were pleased with, but they were unhappy with the visibility of the site in the search engines. They also noticed several local listings that were displaying with inaccurate information which they had no control over. Focus was on burial and cremation services and people looking for funeral homes in the Madison, WI. area.

Our Solution: We launched our premium interactive Search Engine Optimization program along with a Google Adwords pay-per-click campaign. We took control of the local listings and replaced them with corrected information. As part of our SEO program we performed both on-page optimization for important search phrases as well as an off-page inbound link building effort.

Results: The company attributed a sizeable year over year spike in business to the launch of the SEO program along with a balance of other traditional marketing techniques. The local listings for all of their locations have been corrected and verified, and their website is now ranked on the first page of Google's search engines for terms highly relevant to their business. They have renewed their SEO programs for at least another year.

Try these search terms in Google: burial services, cremation services, green funerals in madison wi, funeral homes madison wi

Olson Heating, Cooling & Appliances
Mount Horeb, WI.
www.OlsonHeating.com

Business Objective: Olson Heating had a very poorly designed website and no ability to change its outdated content. They were receiving virtually no business from the site. Their objective was to have an internet presence that added profits to their bottom line and a website that they could be proud of. Even though it was a smaller shop than many of their competitors, they wanted to project a larger business image and attract business from the entire metro Madison Wisconsin area. Besides focusing on their traditional heating and cooling services, they wanted to focus on their "green" technologies including geothermal and hybrid systems.

Our Solution: A complete Internet Marketing System including a completely redesigned website with an integrated Content Management System. We built an affordable new website with search engine friendly technology. As part of our SEO program we performed both on-page optimization for important search phrases related to the heating and cooling industry as well as an off-page inbound link building effort. We also delivered immediate traffic to the site with a Google Adwords paid search advertising campaign.

Results: The online visibility of the business went from invisible to highly visible. They are now attracting business from the entire Madison metropolitan area, and consistently receive new business leads through their website. The owner continues to allocate funding for renewal of and addition to his internet marketing campaign.

Try these search terms in Google: heating and cooling systems madison wi, geothermal heating and cooling madison wi, hybrid heating and cooling madison wi

Contact Us today to discuss the needs of your current website environment. Over the past 6+ years WSI Superior Web Solutions of Mount Horeb has helped many businesses in Madison, Mount Horeb and other southern Wisconsin communities to grow and prosper online, and we’re ready to help your business too!

Call us now at (608) 523-4255 or toll-free (866) 531-1686 to set up a free initial consultation meeting.

Fast Facts

	Our only focus is to help local companies in the southern Wisconsin area.
	Our local office has been providing successful internet marketing solutions for over 6 years.
	The global WSI network consists of over 1,500 offices world-wide, including over a dozen Production Centers.
	The WSI network began in 1995, back when the internet first evolved. We have many years of proven experience.
	We specialize in search engine marketing, social media marketing, mobile marketing, email marketing, and conversion-focused web design.